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Saturday, February 26, 2011

Exploration & Experimentation

Adobe Flex 3 SDK.

That is something new that we are experimenting with right now. Though we have not explored all the possibilities and strengths of what the Flex SDK can do, but so far, things are looking positive. Though, we really suspect that we might need to do some what some level of customization to the "look-n-feel" of the UI, then it should look pretty nice & neat.

Our main goal is to make sure that our consumers can find what they want, and get what they want in short 3 simple steps:
  1. Browsing and/or searching for Products.
  2. Add to Cart.
  3. Check Out.
The objective is to keep it simple. We think that its really easy for designers & developers to get distracted & sidetrack their focus on what is important to what is optional. In our case, having a graphically intensive UI is not really what we need. Our website's main content & focus is on the products.

Nonetheless, it still takes creativity & good business acumen to design a UI that provides a very good flow to the user's web experience.

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